About Orra
We build technology that helps you look up.
Orra started in 2022 with an optician, a display engineer and a shared frustration: the more useful phones became, the less we saw of the people in front of us.
2022
Founded in a two-desk studio
64
Designers, engineers and opticians
3
Fitting studios, more in 2027
1,200
Early testers since spring
Figures are demo content.
Principles
Three promises we design around.
They decide what we build — and, more often, what we leave out.
Glasses first
If a pair doesn’t look and feel right as ordinary glasses, it doesn’t ship. Every frame starts in an optician’s workshop, not a lab.
Privacy you can see
The recording light is wired to the camera itself — software can’t switch it off. Photos stay on your devices unless you share them.
One thing at a time
Orra One never stacks notifications. One prompt, for as long as you need it, then the lens is clear again.
Team
Opticians and engineers, in one room.
Fictional team members for the demo template — swap in your own people and photos.
AK
Ana Kovač
Co-founder · Optician
RS
Rahul Shenoy
Co-founder · Display engineering
LM
Lena Moreau
Head of design
TB
Tobi Bello
Head of studios
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Reservations open
Come and see them in person.
Book a 20-minute fitting at a studio near you. No deposit needed to try them on.
orra
Look up. We’ll keep the details in view.
Orra makes everyday AR eyewear for people who would rather see the street than a screen.